Cogent Staffing
We are seeking a hands-on, strategic professional to plan, execute, optimize, and report on multi-channel marketing campaigns. This position is crucial for delivering impactful and performance-driven initiatives across various platforms.
You will collaborate closely with Sales, Creative, and Marketing teams to ensure that campaigns focused on lead generation are aligned and yield measurable results. This role is ideal for a motivated marketing professional who thrives in a results-oriented and fast-paced environment.
Package/Benefits:
- Attractive bonus structure linked to campaign results
- 33 days of holiday plus statutory holidays
- Additional holiday for birthdays
- Annual charity day
- Flexible working arrangements
- Regular team and company social events, covered by the organization
- Free parking at the office
- Newly designed, purpose-built workspace
- Participation in a profit-sharing Employment Benefits Trust
Key Responsibilities
- Generate innovative marketing campaign concepts to promote advertising opportunities to local, regional, and national brands.
- Plan and implement B2B marketing campaigns across email, digital, print, social media, and other direct marketing channels.
- Coordinate with internal and external teams (sales, design, digital agencies) to ensure campaign assets and messaging are consistent and timely.
- Monitor campaign performance metrics and ROI using spreadsheets, CRM systems, and marketing platforms.
- Provide comprehensive reports on campaign effectiveness, offering insights and recommendations for future improvements.
- Present results and performance data to key internal stakeholders regularly.
- Collaborate with the Sales Team to ensure marketing initiatives support lead generation and sales efforts.
- Work with the design team to create marketing materials and content for the sales team.
- Gain a strong understanding of media trends, competitor activities, and audience behaviour to inform strategic campaign planning.
- Partner with leadership to identify new marketing opportunities within the portfolio.
- Continuously improve campaign processes, templates, and workflows for enhanced efficiency and scalability.
- Stay updated on marketing best practices, tools, and technologies, suggesting innovative ways to enhance campaign performance.
The candidate:
You are a self-motivated, ambitious marketing professional with a successful track record of managing campaigns from inception to completion, boasting at least 5 years of experience. You are business-savvy, thrive under pressure, and take pride in producing work that drives significant impact.
We are looking for:
- The ability to work independently while managing multiple campaigns
- A proactive approach to identifying new marketing opportunities
- Strong analytical skills with a data-driven mindset for campaign optimization
- Creativity in both strategic planning and execution
- Confidence in collaborating with stakeholders at all levels
At Cogent Staffing, we are committed to ethical recruitment practices and fostering an inclusive workplace. We actively encourage applications from all qualified candidates, regardless of race, gender, disability, religion or belief, sexual orientation, age, or any other characteristic protected by law. We believe that diversity enriches our teams and enhances our ability to serve our clients effectively.
We ensure that our recruitment processes are fair, transparent, and free from bias, promoting equal opportunities for all applicants.
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